Off Shopping for New Wedding Dresses…

the ivory chapter


It would be rude not to… these events are only twice a year and they are filled with inspiration for the bold and brave buyers amongst us. There will be no white pouffy meringues in sight (unless they are a hot trend for 2020!) There will be amazing designers from around the globe showcasing the newest trends. I literally can’t wait…

I’ll be getting my elbows out to be on that front row

So I’ll be packing my bags on Saturday night ready for a full-on trip to London. I am off to see the latest bridal collections from the best of the best in the Wedding Industry. I have so many amazing Designers to visit in just 2 days…I have a jam-packed itinerary, I literally have no idea when I’ll get to stop to sample the complimentary refreshments!

the ivory chapter

On the Monday there is a brand new bridal show in town called ‘One Fine Day Bridal Market‘. So after I have been to a few other private appointments that’s where I’ll be. Swooning over the amazingly inspiring collections from Designers that don’t often venture to the UK. So this is uber-exciting for me. These Designers are right up my street!

So when I am back next week, I am sure I will have bought into one more (at least) new Designer’s wedding dress collection. The new wedding dresses will start to land on our rails towards the end of September. Whatever we decide, it will be just in time for our lovely new boutique in Darley Abbey!

I will keep you all posted via my Instagram stories… so keep a look out! If there is anything in particular that you would like to see us stock then please let me know and I’ll keep my eyes peeled.

the ivory chapter

Did someone say ‘Jumpsuit’? New additions to our Rewritten Bridesmaid Collection. Arriving at The Ivory Chapter very soon.

rewritten bridesmaids
Rewritten Bridesmaid Dresses

What makes them different?

Our Rewritten bridesmaids dresses, (well I say dresses, it also includes a super-cool jumpsuit!) will be refreshed with a few new pieces very soon. We are hugely excited to have the Rewritten bridesmaid collection at The Ivory Chapter Bridal Boutique. They offer a different vibe to other bridesmaid dresses. Rewritten bridesmaid dresses are certainly less formal and suit our brides that have a more ‘undone’ kind of day. They look effortless cool and there is something for everyone.

Rewritten dresses are designed for all of those awesome bridesmaids out there. The collection is cool, chic, sophisticated and takes an entirely modern approach to bridal wear. The entire collection is hand-designed in London where their talented designers create contemporary designs in the most beautiful fabric and colour combinations. We have picked one of each style so you have each style in one of their gorgeous colours to select from.

How lush are these colours?

So, what’s new?

The newbies that will be winging their way to the boutique soon are the Berlin dress and Soho jumpsuit.

Say hi to the Berlin dress, a floor length dress with a square neckline. It has adjustable bow tie straps and subtle side split. Just a little bit fitted at the waist for a flattering look. The Berlin is one hell of a sophisticated dress with a column silhouette skirt, centre back zip and shoulder ties that can be worn in a multitude of ways. Our new Heather colour is the perfect dusky shade of purple, why not team it with our Oyster and Blackcurrant dresses for the ultimate in tonal bridesmaids dressing.

Berlin Dress in Heather Colour

rewritten bridesmaid

Berlin Dress in New Heather Colour

One of Rewritten’s most exciting launches for 2019, the Soho Jumpsuit offers the ultimate in modern bridesmaids dressing. Featuring flowing wide leg palazzo trousers. With darted waist detail, back of the neck key hole design, bow neck tie and finished with a flattering waist sash tie. You are sure to be the most stylish one at the party in this dream of a jumpsuit. Those wide legs provide just the same amount of swishiness on the dancefloor as any dress. We love purple and what could be more purply than our new Ribena-flavoured shade of Blackcurrant.

Soho Jumpsuit in Blackcurrant Colour

Soho Jumpsuit Made to Order in New Blackcurrant Colour

Visit our Rewritten page on the website to see them in their full glory. If you love them, don’t be shy come and have a try…

the ivory chapter bridal boutique

New additions to our FLORA wedding dress Collection

Flora Wedding Dress

We just can’t stop buying FLORA wedding dresses … I know, I know we shouldn’t have, but we have!

Based on the success of the FLORA Bridal Trunk show back in January; we have bought a couple of new dresses to add to our already amazing FLORA wedding dress collection here at The Ivory chapter.

They are both from the hugely-adorable Intrigue collection…and my goodness the are intriguing!

Ever since we have launched our FLORA collection in the boutique, our customers have been hunting them down to see them in the flesh. Girls are coming in showing their Pinterest boards that are riddled with FLORA gowns and they can’t quite believe they can now get their hands on them! What is so satisfying is that the FLORA dresses live up to their expectations. As soon as you put them on, not only do they look current, stylish and …well-bridal they feel so exquisite and also dare I say it ‘comfortable;’ . Comfort isn’t often the highest priority for the big day- but if you can look this sassy and cool and also feel comfortable then I’d take it! A big thumbs up to FLORA for this.

Here is a little bit more of what we have to come to add to the already AMAZING collection of FLORA wedding dresses:


With her pretty soft cap sleeves with the most sumptuously plunging V back. The skirt has a soft fishtail. The lace on the bodice is so stunning and completely different from what you see in most bridal collections- this is what makes Julia so unique and special.


She is a knock out. If you refer a plunging V neck to the high neck of Julia this is the way to go. The lace is like nothing I’ve seen before (and trust me I see a lot!) The skirt has a lovely soft fishtail (yes I wrote fishtail… not a shape I love normally) but my goodness I do on Lara, it oozes with Sass, but has all the class to go with it. Oh and the train…


So, if you’d like to try any of our FLORA wedding dresses (or any of our other wedding dresses for that matter) then please do get in touch and we will look forward to welcoming you into the boutique.


Tel: 01332 970166


the ivory chapter bridal boutique


Bridal Trunk Show, what you need to know.

FLORA bride trunk show

Ok so this wedding dress shopping can be a bit of a minefield, from when to start looking, to which boutiques to visit. Let alone when someone throws in a statement like ‘I’m off to a Trunk show’ I mean really… a Trunk show….what on earth is that?

flora bride trunk show

So, here’s what a Trunk show is: 

It is an event which may run for a day or for an entire weekend where a Designer of a Bridal Collection comes to the boutique with their entire collection of wedding dresses. I know what you’re thinking, why don’t we stock the entire collection. I wish, oh wish I could, but it just isn’t feasible for a little boutique like mine to stock all of the dresses, plus it would actually bankrupt me! So twice a year we get the opportunity to have the full collection available for you lucky brides-to-be.

Why it’s great to attend a Trunk show

If you love a certain Bridal Designer and you ‘pin’ all of their dresses and stalk them on Instagram (let’s face it we all have one!) then it’s a bit like a book-signing or meeting a celeb. Not only can you talk to the Designer (eek!), you will also be able to find out a little more about the dresses and if there are any specific requirements then they’ll be on-hand to help. Plus isn’t it fab to tell your friends that you met the face behind the brand.

Is a Trunk show a Wedding Dress sale?

Technically no, as the dresses are all current collections and often brand-spanking new to the collection they aren’t ‘sale’ dresses. However ofter there is a promotion on the dresses, or an incentive such as big a dress and get a free veil.

Our FLORA Bridal Trunk show 18th-20th January 2019

Floral Bridal trunk show

We are excited to be hosting our first ever FLORA bridal trunkshow here at The Ivory Chapter. We will have a selection of FLORA gowns for the weekend of 18th-20th January 2019. For anyone that hasn’t already seen or tried FLORA gowns… the are stunning and so very contemporary and stylish.

We will be running our Trunk Show on an appointment basis, allowing an hour and half per bride. That way you can take your time to view the collection and try on your faves knowing that the time is all yours!

Petra from FLORA Bridal will be joining me to help you lucky ladies to find the dress that you simply won’t want to take off. We can’t wait to welcome you to The Ivory Chapter.


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Wel we have ever first ever trunk show at The Ivory Chapter this January. Friday 18th-Sunday 20th.




Our Sassy bride Catherine in her ‘So Sassi’ Wedding Dress

real bride

Our utterly gorgeous real bride Catherine looking over the moon to be marrying her prince charming in one of the most stunning wedding venues in the midlands- Pendrell Hall, Staffordshire.

real bride real bride

Catherine wore the utterly divine wedding dress Nadine from Sassi Holford’s bridal collection So Sassi.  The warm  almond colour of this dress against Catherine’s skin and hair tones is just remarkable, the contemporary geometric lace and un-expected cut-out back worked so well with the soft mermaid silhouette; as soon as Catherine tried this dress on it was a resounding ‘yes’ from all of us!

So take a look, I’m sure you won’t help but smile when you look at the photos, such happiness oozes from this happy couple in each and every shot. The photos were captured by Kimberley Hill Photography.

real bride real bride

To be an Ivory Chapter Bride too, please book in for your appointment and we’ll aim for a resounding ‘yes’ to your perfect gown too.

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Floral Bridal trunk show

FLORA bridal trunk show is coming to Derbyshire in January 2019 , and we can’t wait!

It will the first time FLORA bridal  has hit the midlands, showcasing their wonderful collection of the most remarkable wedding gowns!

Flora Bridal Melanie X
Flora Bridal Melanie X
Flora Bridal Melanie x
Flora Bridal Claudine
flora bridal Claudine
Flora wedding dress
FLORA wedding dress
Flora wedding dress
Flora Bridal
Flora Bridal
Flora Bridal
Flora wedding dress
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So I’m sure it comes as no surprise that here at The Ivory Chapter we are more than excited to host this fabulous event; as it gives us the perfect opportunity to show off this amazing collection of bridal gowns from Israel.

Rinat Asher, the designer, prides herself on her luxurious choice of fabrics, which allow for maximum comfort and compliment the body beautifully. FLORA Bridal design can be easily identified by its handmade embroidery and beadwork unique to every dress, the soft flowing fabrics, handmade lace and high quality of workmanship. Every dress gets the personal attention of Rinat, which gives the entire collection a personal touch.

I personally adore each and every one of the gowns in the FLORA collection, as the are contemporary and relevant for the modern bride. Those of you who know me, will understand just how much value I place on quality and wearability when it comes to wedding dresses. Therefore it was a no-brainer for me to become a FLORA stockist (and a very proud one too!) as their dresses are spot on with both aspects. The images of the dresses are divine but when you see them in the flesh you will adore them even more- we’ve all been there- pinned on Pinterest a wedding dress we love the look of, but when we see it in the flesh it is not quite what it would seem in the pictures… this is really disappointing for anyone, so needless to say, this is not the case with FLORA wedding dresses, they are remarkable, they really are!

FLORA Bridal gowns are priced between £3200 and £6500.

Either book by emailing:

Or call the boutique on:

01332 970166

Really looking forward to seeing you all soon!

bridal boutique


A perfectly youthful wedding dress for a perfectly youthful bride.

Wedding dress

Sarah looks such a doll in her beautiful Cymbeline Cameron dress. The little addition of a cap sleeve and the polka dot over-lay on the back, gives it that magical WOW factor, and such a unique little twist.

Cameron is such a magical wedding dress,  it has a lovely mix of fairytale princess with a tad of sass that creates a wonderful youthful gown. There is a little bit of iridescent sparkle to top it off.

Wedding dress Wedding Dress

Sarah looks beautiful and youthful, and ‘herself ‘ in every way… such a perfect dress for such a beautiful person inside and out.

Photographer J S Coates  has captured the intimacy of this very special wedding day so perfectly. The flowers are also bob on, un-done and organic  such a wonderful combination with the dress, these were created by The Flower Patch!

Thanks to Sarah for sharing these pics with us, so we can share them with you… enjoy!


the ivory chapter bridal boutique






A bumper collection of Cymbeline Wedding Dresses available at The Ivory Chapter for a Limited Period.

Cymbeline Wedding Dress

Wow so we have seven new Cymbeline wedding dresses arriving at The Ivory Chapter this coming week. They all have the signature “exquisite french lace and divine backs” but each wedding dress is individual in its own right. Never before has The Ivory Chapter been home to so many ‘princess dresses’ …not a style we tend to carry many of…but my goodness these Cymbeline wedding dresses knock other princess dresses out of the park!

Cymbeline always surprises me with their clever little twist of amazingly chic styling but with all the sass of an open-back and and the comfort of an un-structured bodice. Our Cymbeline brides can have the best of both worlds…looking 100% ‘the bride’, but being as comfortable as ‘a guest’. Usually a bride has to compromise comfort when considering a bigger dress…. not with a Cymbeline wedding dress.

So here is a sneak-peek of the seven new Cymbeline wedding dresses that we will have at The Ivory Chapter for a limited period only.


A shape that we know and trust- the soft fishtail. The gorgeous three- dimensional french lace is so soft and comfortable to wear. She oozes classy and elegance.

Cymbeline Wedding Dress Cymbeline Wedding Dress


She is a total stunner, with a fluid lace full skirt and the soft french lace sleeve. A nod to tradition with the twist of modernity.

Cymbeline Wedding Dress


Ok so we will need to make room on the rails for Cathy. She’s one of our biggest Cymbeline dresses yet, but my goodness check out that lace… the french lace is so contemporary and so soft… there will be no scratchy lace for our brides!

Cymbeline Wedding Dress Cymbeline Wedding Dress


I take it back about Cathy… Chatelaine is the show-stopper when it comes to skirt size… and check out that back! The illusion back on Cymbeline wedding dresses are always so beautiful and refined… we don’t do ‘strictly come dancing’mesh in our boutique!

Cymbeline Wedding Dress Cymbeline Wedding Dress


A little bit of Sass goes a long way! This dress oozes style and sophistication but that little cheeky bow on the back of the dress makes it fun and playful…

Cymbeline Wedding Dress


She is the sleeveless version of Bielo that we have at The Ivory Chapter. She comes in three sleeves lengths- 3/4, cap and sleepless, and Belen is the sleeveless model. The floaty georgette skirt teamed what the ‘neat’ french lace bodice and low back with eyelash lace is an effortless look.

Cymbeline Wedding Dress Cymbeline Wedding Dress


Cymbeline wedding dresses a personal fave of mine. It’s the perfect mix of tradition and modernity that the talented designers at Cymbeline get just right. There is nothing quite like the elegance and opulence of a french lace wedding dress…

So if you love what you see the please do book for an appointment!


the ivory chapter bridal boutique









Boom! We’re 2 years old already!

wedding dresses

Well what an emotional roller-coaster the last 2 years have been. When you’re starting out with a new business venture everything you read and all of the research you undertake points out that it will take blood, sweat and tears to become successful. They offer up all sorts of statistics to show how many businesses fail in the first couple of years… and my goodness it is easy to see why… it is tough…  you have to be 100% emotionlly-invested to keep going through both the good and the bad times. One thing I have learned for sure is that so long as you have a great product, loyal customers and above all exceptional customer service you’ll be just fine. And here at The Ivory Chapter that is what we genuinely pride ourselves on. Our wedding dresses are beyond amazing, I can’t tell you the amount of times our customers look at the rails and say ‘wow I’ve never seen wedding dresses like these before’ . Our handwriting is contemporary, yet appropriate for your special day and every dress is beautiful in her own right. We have a real mix of wedding dresses as the designers we have had-picked all have their own signature. I’m not going to lie, i didn’t get it absolutely ‘right’ at the start it has taken these 2 years to really get my mix of dresses right, I soon realised what you girls don’t want, is ‘bread and butter’ what you want is ‘wow’!

So, I have continued to extend the collection through out the past 2 years whilst really finding our feet in this crazy industry. I have always been dead clear on my strategy for the boutique- and it is to offer product that is that little bit different. Striking the balance between fashionable wedding dresses and  ‘bridal-enough’ is a tough one. Now and again I have wondered if I should deviate from my goal and offer more traditional dress but no, I have stuck to my guns and it is really paying off, my brides are loving the freshness and difference that we offer.

So, speaking of great product we have recently introduced Floral Bridal wedding dresses to our collection, they are  just WOW, we are one of three stockists in the UK so we are attracting customers from all over the country which is so exciting for us here at The Ivory chapter. The Flora dresses are designed and made in Haifa, Isreal they are edgy and so so comfortable due the refined lightweight fabrics- take a look (or even better, come and have a feel!)

Flora Bridal Melanie X

Then I have Watters which is from America and have the most gorgeous princess dresses, I personally love the crochet lace dress Taylor, she is a real winner winner chicken dinner for the bride that has curves that wants to show them off in a dress that has a nod to tradional but the crochet lace keep the dress current for our modern brides.


I have stocked Alan Hannah wedding dresses right from the get-go. It is such a privilege to work with such a talented UK wedding dress designer. The dresses are lovingly made in England too! There are a few standouts for me in the Alan Hannah collection but Millie is my personal fave. Millie is made from Mikado fabric which is much like a satin but doesn’t crease and the colour of this dress has a lovely butter-milk tone. The off-the shoulder neckline and the huge bow on the back is just divine, such a classically British dress but with a lovely contemporary twist.

Alan Hannah Wedding Dress

Last year when I went to Harrogate to look at some new dresses for you lovely brides-to-be I was blown away by the Marylise collection of wedding dresses. The styles were so ‘fresh’ and ‘young’  and the prices make them so accessible to a lot of customers. I loved them so much that I topped up with their Modern Muse collection which have been arriving into the boutique over the past month or so, and they are fabulous!





Originally I hadn’t planned on stocking bridesmaid dresses until I met the lovely Sinclair from Maids to Measure and I instantly fell in love with their concept of bridesmaid dresses to suit all, and when I found out they are designed and made in England as well, that ticked all of the boxes for me, I had to be a stockist. Gone are the days of matchy-matchy bridesmaids and Maids to Measure have hit the nail on the head with their styles and colours which can be mixed and matched to suit different shapes, sizes, colourings, personalities – a massive thumbs up from me and my customers.

maids to measure bridesmaid dresses

The new kids on the block for my bridesmaid dress collection is Rewritten, the bridesmaid dresses are super-cool and perhaps a little bit more casual than maids to measure, both are great in their own ways…

rewritten bridesmaid dresses

In September last year, one year into my venture I met the fabulous ‘Rach’ a fellow mum from the school. Rach has been in the bridal industry for years, amongst other wizardry skills she is a hugely-talented seamstress, she also designs and makes couture wedding gowns…so it was a no-brainer she just had to join The Ivory Chapter and ever since then I have never looked back, she has brought experience, skill and a lot of hilarity into the boutique…such a wonderful asset. We now have a small collection of wedding dresses that have been designed and made here at The Ivory Chapter, in Derbyshire. The collection is called ‘Chapter One’ and I am hoping there will be many more chapters to come.

Wedding Separates

So all in all, my first 2 years at The Ivory Chapter has been fabulous, I have met so may lovely brides-to-be, amazing mums, mum-in-laws, families and friends. I have must got through hundreds of bottles of Elderflower juice and said the phrase ‘don’t lock the door!’ a thousand times (every time someone needs to use the loo… year 3, must find a handyman!) I have continued to expand the collection of wedding dresses, bridesmaids dress and accessories but it is just the start of my journey, I have many exciting things up my sleeve, my busy mind never settles and I am constantly searching for the next ‘must-have’ designer. So watch this space, the next year at The Ivory Chapter looks like its going to be an exciting one!

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Natasha rocking her Cymbeline Gown

Cymbeline Wedding Dress

When Natasha came in to the boutique looking for her perfect dress I don’t think any of us imagined she’d fall head over heels in love with her Cymbeline dress called Brume… it was little off-brief, but when she pulled it on and I looked up from behind her in the mirror it was a moment that I wont forget. Natasha looked mesmerising, her body-shape is just perfect for this dress.


Without any alterations the Brume dress has a very plunging V front which was a little ‘risqué’ as it comes almost down to the navel. So our very own magician a.k.a. Rach worked her magic on the bust area to make the plunging V front just perfect for Natasha… I don’t know about you but I’d never have know any work had been done on the bodice at all!

Cymbeline Cymbeline Cymbeline Cymbeline Cymbeline Cymbeline

What I love about each and every one of our brides is how they style their dresses. Natasha was never going to be the bride that totters around in her Jimmy Choos, she was clear from the start that she was going to wear pumps. I love the juxtaposition of the soft french lace with her Keds.

But here you go, take a look for yourself , Natasha looks beautiful and contemporary, and ‘herself ‘ in every way. Photographer Matt Brown has captured these moments so beautifully. The stunning venue is Calke Abbey in Derbyshire…and who doesn’t love the leopard print background, totally cool!

Thanks to Natasha and Tom for sharing these pics with us, so we can share them with you.


the ivory chapter bridal boutique